Aisha Sarwari is a global corporate affairs leader with over 20 years of experience in strategic communications, sustainability, and public relations. Currently, she serves as the Senior Director of Strategic Communications for Eurasia and the Middle East at The Coca-Cola Company, where she drives communications strategies across diverse regions for one of the world’s leading brands.
As the Co-Founder of Women’s Advancement Hub, Aisha is a passionate advocate for gender equality, women’s empowerment, and social justice. Her work focuses on breaking barriers for women, especially in emerging markets, and fostering sustainable development.
Aisha is also a published author. Her memoir, Heart Tantrums, is now available through Liberty Books Pakistan and was previously published by Penguin India and Hurst Publishers. The book explores themes of mental health, feminism, gender roles, and the personal and societal challenges women face.
Aisha’s thought leadership has been featured in top publications like The Economist, The Guardian, and The Express Tribune, as well as on global platforms such as NPR and the BBC World Service. Her insights on gender dynamics, leadership, and mental health continue to inspire discussions worldwide.
Based in Islamabad, Aisha shares her expertise on corporate communications, women’s rights, and sustainability through her social media and public speaking engagements.
Follow Aisha on Twitter at @AishaFSarwari for more updates.
To be the preeminent architect of the organization’s public narrative, the Senior Director of Public Affairs aspires to set the gold standard for dynamic leadership. We envision a future where our strategic communication efforts transcend boundaries, cultivating a deep understanding and appreciation of our organization’s mission, values, and societal impact. Our commitment extends beyond conventional practices; we strive to be trailblazers in shaping public discourse, driving positive change, and building enduring relationships. Through innovative, transparent, and collaborative approaches, we aim to be a beacon of trust, influencing perceptions, and leaving an indelible mark on the evolving landscape of public affairs.
Our mission is to proactively manage the organization’s reputation, influence public perception, and advocate for policies that align with our values. We are committed to transparent communication, fostering collaborative partnerships, and advancing the organization’s objectives in a socially responsible manner. Through innovative and strategic public affairs campaigns, we aim to be a trusted voice in the public sphere, driving awareness, understanding, and support for our mission.
Exploring Contemporary English Literature
Moderated this panel at the Islamabad Literature 9th Islamabad Literature Festival 2023 with these ace authors. Where we speak literary trends, euro-centric writing, Pakistani authors mainstreaming their work globally, and what makes a good Pakistani story in English prose.
